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Sterling Cattle Company Field Day

Akaushi Field Day Set
May 3 at Sterling Cattle Company

The American Akaushi Association announced an approved field day to be held on
Saturday, May 3 at the Sterling Cattle Company near Coahoma, Texas.

Owners of Sterling Cattle Company, Jimmy and Theresa Sterling, along with their daughter Tara and husband , William Renfro, operate a large commercial Angus herd. In the past several years, they have increased half of their current bull battery with Akaushi bulls and want to share the exciting results with the industry.

American Akaushi Association approved Field Days include informative and diverse industry speakers ranging from pasture production all the way to consumer awareness. Attendees will also receive an in-depth view of the breeding and marketing successes at Sterling Cattle Company.

The program kicks off at 10 am, with an Akaushi lunch planned at noon, and will continue in the afternoon concluding at 4 pm.  Bubba Bain, Executive Director of the American Akaushi Association said, "We are very excited to present the story of the American Akaushi and how Sterling Cattle Company has been able to maximize the Akaushi influence in one of the top commercial operations in America. In addition, our program will include more information about the top premiums paid above market to our producers, which is one of the highest paid in the industry."

Today, American consumers are demanding healthier and more natural nutritious foods for their lifestyle. The American Akaushi, Nature's Healthy Beef, offers these benefits consumers desire. The proven inherent oleic acid combined with a higher ratio of monounsaturated to saturated fat in Akaushi beef, makes it a clear choice many consumers already know is a healthy red meat protein source.

For more information about this unique field day and event on May 3, please contact Bubba Bain, Executive Director of The American Akaushi Association. By phone: 830-540-3912 or email:

Earlier Event: April 26
Heartbrand Beef Akaushi Field Day